Unlimited Prints 0 Mr. Stupid Ignacio Navas


Self Published

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Unlimited Prints is a new format that is committed to distributing original, non-serialised photographic work.
Each box includes six 30x40 cm photographs by one author and a 32-page narrative work written by another leading figure.
This edition presents "Mr. Stupid", a project that unravels the economic tensions around us economic tensions that surround us, in the form of a visual diary of an endearing character.
The character takes his name from the famous phrase coined by James Carville, Bill Clinton's campaign strategist in the 1992 campaign, "The economy, stupid".
This phrase is a creative myth, the origin of a culture and of Mr. Stupid, the representation of any inhabitant of the western world, vulnerable to the ups and downs of the markets.
This project explores the identities created by capital. As when, due to economic competition, renovation companies place their advertising stencils overlapping each other, covering the contact telephone numbers of rival companies. Small violences that define a culture.
This editorial proposal seeks to recover the format and distribution style of the old engravings.
To do so, it takes their most representative formal elements and interprets them from a contemporary perspective, creating an edition of unlimited copies, printed by tritone with stochastic screening, at an affordable and democratic price.

Unlimited Prints #0
Mr. Stupid
Ignacio Navas

Design: Rocío Madrid
Text: Marta Echaves
Text revision: Rosalía Ramos
3D Assistance: Aitor Fius
Prepress: La Troupe
Production: Artes Gráficas Palermo
Edited thanks to the support of:
La Kursala - UCA
Grants for the Plastic Arts from the Government of Navarre

Ignacio Navas.
Tudela, 1989.
He began his training at the Faculty of Fine Arts at the Complutense University of Madrid, specialising in photography during his stay at the Blank Paper School.
His work explores, from everyday life, the political, social and personal structures that constitute us.
Her projects include renowned fanzines such as Linde (2012) and Yolanda (2014).

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